tmalaw™ is an intellectual property law firm specifically designed to support women-owned and minority-owned brands secure their intellectual property portfolios – which is essential to closing the wealth gap and securing legacy for these communities.
Practice Areas:
Trademark | Copyright | Trade Secrets | NIL/Right of Publicity | Contracts to Secure Deals | Licensing | Business Formation + 501c3 Exemption | Litigation PR + Comms | Infringement Litigation + UDRP + Cybersquatting + Defamation + TTAB + CCB
Industries:
Consumer Packaged Goods (CPG)
- beauty and cosmetics
- health and wellness
- apparel and luxury goods
- food and beverage
- household goods + products
Influencers (who are the brand)
- influencers
- athletes
- thought leaders
Organizations for Social Good
How to know if you're ready for brand protection?
You are ready for brand protection as soon as you can identify what you're selling, how much you're selling it for, to whom you're selling it, and exactly where you can find that target market. These four questions are what make up the framework of a business plan & brand plan. It is very difficult to do brand protection well when there isn't clarity on these questions.
Looking for a resource to get you ready for brand protection? Check out my webinar, "Starting a Business: the PRE-WORK before you start LLCs, trademarks, etc". Visit payhip.com/choosetma
What is your pricing?
tmalaw™ offers flat rate billing on all services (with the exclusion of litigation PR services [hourly] and brand management services for influencers and talent [a percentage of their brand deals]). This means we do not bill by the hour because we have a set fee for each of the forty-three services we offer.
Additionally, we recognize that each client has a unique brand, is at a different phase of the brand life cycle, and is facing different market and resource conditions. We craft legal strategy specifically unique to your brand and its situation. And we will quote you a flat rate for that strategy. Our clients find our services comparable to the big firms, but with honest, transparent pricing.
Financing is available.
Is a trademark the same thing as
No. A trademark is any "word, symbol, sound, or device that is used in the marketplace as a indicator of the source of goods or services".
Brand protection is the strategic use of all five types of intellectual property to secure the brand - patent, copyright, trademark, trade secrets, and the right of publicity (plus, contracts to secure ideas and business secrets).
At tmalaw™, we do the work of dissecting your business and brand to identify each protectable IP asset and work with you to protect each item one at a time (or many!). The goal? To build your IP portfolio - which can be bought, sold, traded, or used as collateral in the marketplace. This is where the money resides.
What makes tmalaw™ different from other trademark attorneys?
First, many "trademark attorneys" do not actually practice IP law full time. They primarily practice criminal law or family law or some other unrelated area and offer trademark services because IP is the fastest growing area of law and they are trying to cash in - at your expense.
IP law is not a required course in law school, nor is it on any bar exam. It is important to work with attorneys who exclusively practice intellectual property law. It is a highly technical area that requires experience and training to do it well. Beware of #IGLawyers.
Second, tmalaw™ is much more than a trademark registration mill. We provide full legal support for brands - including defense and licensing support.
tmalaw™ differs because we were designed to support the entire life cycle of your brand.
Can tmalaw™ help me with all of my branding?
Good question, but no. Branding is a mult-professional endeavor. It requires a great brand attorney (that's us!), marketing pros, PR professionals, graphic designers, brand strategists, etc. tmalaw™ can be a part of your brand development team. We work with branding professionals frequently and regularly to make sure that the ideas being presented, names being generated, and designs/colors/packaging being considered will be strong enough to meet the legal requirements of federal trademark law and are protectable, available, and registerable. We encourage you to involve tmalaw™ during the brand development process.
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- Monday09:00 AM - 05:00 PM
- Tuesday09:00 AM - 05:00 PM
- Wednesday09:00 AM - 05:00 PM
- Thursday09:00 AM - 05:00 PM
- Friday09:00 AM - 05:00 PM
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